Alex and Ani

Alex and Ani creates meaningful, eco-conscious jewelry and accessories to positively empower and connect humanity. They share a passion for the well-being of our planet, our communities, and our individual paths. The materials utilized are sustainable and derived from eco-conscious processes. Alex and Ani products are proudly designed and crafted in America and made with love.

Alex and Ani Founder, CEO, and Chief Creative Officer Carolyn Rafaelian transformed a family tradition of jewelry making into a global lifestyle brand. Founded in 2004, Alex and Ani designs reflect Carolyn’s vision and charitable focus. Through Charity By Design and other outreach initiatives, they channel their resources into the efforts of organizations that work to improve others’ quality of life. Carolyn’s designs are created with a deep reverence for sacred symbols that inspire empowerment.

Alex and Ani embraces the power of positive energy as the core company belief. Each product is infused with positive energy in three important ways. First, the products themselves are manufactured (and infused) with positive intention in carefully selected American factories. Second, the symbols featured in their designs carry their own energy and are accompanied by thoughtfully crafted and meticulously researched meaning. Last, each design is positively intended to empower the wearer and reflect the unique qualities of the individual. Some pieces carry sentimental meaning; others are talismans of protection, power, or intention. The beauty of each collection is that you are the designer. Mixing symbolic pieces with your own alchemy makes Alex and Ani completely and uniquely yours.

Path of Symbols Collection

Symbols have been integral to humanity since the beginning of time. Discover jewelry with meaning from our large selection of charm rings, charm bracelets, and necklaces.

Because I Love You Collection

Embrace heartfelt designs representing the special bonds we share. Whether a sister or mom bracelet, gift her from the heart.

Charity By Design Collection

Discover gifts that give back to organizations that mean the most to you, with our selection of inspirational jewelry.

Numerology Collection

Numerology is the science of numbers, explaining their value and symbolism. This is a way to connect to a number and the symbolism behind it. Discover what number you are and see how closely the meaning reflects your personality.

Birthstones Collection

Add birthstone bracelets, rings, or necklace charms to your collection and evoke the spiritual energy your birthstone color inspires.

Zodiacs Collection

Powerful and symbolic, each Zodiac represents the unique characteristics of your existence. Adorn yourself with your sign to connect to your astrological being while bringing out the power that lies within.

Initials Collection

Add initial bracelets or necklace charms to your collection for the most personal touch of all.

Words are Powerful Collection

Words are powerful, and so is jewelry with meaning. Everything happens for a reason, so pick the phrase that calls to you.

Divine Guides Collection

The Divine Guides represent devotion and courage - they are teachers who serve and aid humanity. With their wisdom, the answers you seek will become clear. Let the enlightened be your guide.

Team USA Collection

Go Team USA! Sport your support on your wrist with our Olympic jewelry assortment.

Affinity Collection

Included in the licensed selection are the MLB®,  NFL®, and collegiate collections. We only carry local teams and colleges.

Armed Forces Collection

Honor those who serve and protect with our selection of military charms.

Liberty Copper Collection

Through the Liberty Copper Collection, Alex and Ani is supporting the work of The Statue of Liberty-Ellis Island Foundation, Inc. The exclusive Liberty Copper Collection features original copper preserved from the centennial restoration of the Statue of Liberty.

Kindred Cord Collection

Function and fashion meet with our Kindred Cord adjustable bracelet — redefining casual chic. Great for all wrist sizes!

Color Palette Collection

Accentuate your stack with color beaded bangles and wraps. Color combination options change with the season, so make sure to stack up before they run out!

Precious Metals Collection

If you're looking for something delicate, this collection of sterling silver and 14kt gold plated pieces has just what you need. Jewelry pieces from Crystal Infusion use genuine Swarovski crystals. Necklaces and bracelets in this collection are adjustable.

Chain Station Collection

Personalize your Alex and Ani style with the Chain Station Collection. Charms and necklaces are available in sterling silver or 14kt gold plated finishes and the necklace chains are adjustable.

Earth Sultry Collection

Layer your necklaces with semi-precious stone pendants. With a Chain Station style chain, these necklaces are available in sterling silver or 14kt gold plated finishes and are adjustable. Options vary but can include stones such as amethyst, jade, red jasper, rhodonite, sodalite, and turquoise.

Alex and Ani Care & Warranty

*Text modified from Alex and Ani website.